Discover Proudly Amplifies Diverse Voices
If you live in a metropolitan area, the chances you’ve had a Sprinkles Cupcake are pretty high. With locations in nine states and nationwide delivery, Sprinkles Cupcakes is a go-to option for those seeking a sweet treat. Its chief marketing officer, Michelle Wong, spoke with Natasha Jung at Gold Forum in New York City. They talked about what it means to be a leader in the AAPI community and how her Asian heritage and upbringing helped her succeed professionally.
Being a leader in the AAPI community
Wong attributes being brought up in a household of women who firmly believes in equity and equality, and having a strong position for Asian women empowered her to be proud of her Asian heritage and identity.
As a professional involved in the AAPI community, Wong is proud of the connection and openness the AAPI community has for the work it’s done to support each other. She notices that some people want to see change and act on it by uplighting people with them.
“As leaders, the more open you are, I think the more other people give back to you… Especially in our community, when we really need to be seen and then supported, everything that I feel that I might have given to this wonderful AAPI community, I have received tenfold.”
Finding belonging and support
Wong shares that finding people that look like you is important when trying to navigate thoughts about uncertainty, identity, and belonging might complement your experiences and help sort through those feelings.
“There certainly have been times in my life where I felt like my Asian identity is and sometimes didn’t feel like a superpower [and] that was really hard to navigate through,” says Wong. “But I think wherever people are in their identity and how they feel about themselves, the easiest thing I have found is just actually just to connect with other people.”
Wong also recognizes that the Asian…
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